BA (Hons) Advertising and Design, University of Sunderland
February / July / September
Full Time /
3+0 Degree Programme
This course places great emphasis on the development of the valuable transferable skills you will need when you join a creative advertising team, skills that will help you solve design problems and communicate your ideas while using your understanding of advertising and branding.
You will utilise emerging communication platforms to tell visual stories that bring products and services to life in new and exciting ways. You will learn how to understand a creative problem, and develop engaging solutions via experiences that evolve across multiple platforms and interactions.
February, July & September
To enrol in this course, you are required to have a minimum of:
STPM – minimum of grade C in 2 subjects and an average CGPA of 2.0, or
A-Level –minimum pass in 2 subjects, or
UEC – minimum of grade B in 5 subjects, or
Matriculation or Foundation – minimum CGPA of 2.0, or
SAM or CPU – 5 subjects with a minimum score of 50%, or
Diploma – minimum CGPA of 2.0, or
Other qualifications recognised by the Ministry of Education, Malaysia
English: SPM 1119, GCE O Level – C, IELTS – Band 6.0 with minimum 5.5 in each component.
Applicants must submit a design portfolio based on either drawings and sketches, journals, essays, reports and stories, digital and film photographs, digital illustrations using Adobe Photoshop or Illustrator or similar software, 3-D Models or Animation.
You will be exposed to a number of critical areas over 3 years and will be assessed through a combination of assessments and written examinations.
Digital Image Making
Introduction to Advertising
Visual Communication in Graphic Design
Advertising Practice : The Book 1
Advertising : The Campaign
Branding, Positioning and Identity
Advertising Practice : The Book 2
Creative Team Campaigns
Design Research Project
Major Project 1 : The Creative Direction
Major Project 2 : The Negotiated Brief
Major Project 3 : The Creative Competition
In-Company Practical Training
* The subjects listed are merely indicative and may be subject to change. Additionally, you are required by the Ministry of Education Malaysia to complete Mata Pelajaran Umum (MPU) subjects.
Tuition Fees Structure
Malaysian Students (All Inclusive Fee)
International Students (All Inclusive Fee)
* The fees above do not include living expenses and accommodation. All fees listed may be subject to change. Payment can be made by Cash, Cheque, Credit Card or Instalments.